Simple system for getting great content for your blog and or social media channels to help grow your audience
How to find great website, Blog and social media content easily every day
CR4L run social media campaigns for business but what we love to do is teach companies to do it for themselves. We offer guidance and assistance, training and systems, we hold peoples hands and help them run campaigns.
But the best social media and blog content comes from the employees and stakeholders themselves. Its more authentic and relates to the audience better.
The biggest hurdle for most people is knowing what to write about. It can be had to come up with new content and ideas - especially on a daily basis.
So here we have laid out a simple system to help you add relevant and useful content daily and engage with your audience.
What happens when someone complains or gives negate feedback online? Are you prepared for the inevitable?
Social media is a powerful medium and it can work for you and it can work against you. As the saying goes “a reputation takes a lifetime to build and a moment to lose”.
Marketers harness the power of sharing using social media marketing to promote their business or product. However most seem not to have a plan of action for when things go wrong. Here we look at turning bad comments and complainants on social media into good stories and advocates...
Google, Bing and other search engines give away credit - is it worth using?
A client just wrote to me and asked if they should use the Google Adwords voucher they had been sent...
In response I wrote the following which I thought was worth sharing in case anyone else was wondering if there was any value in one of these vouchers. This applies for Bing and other search engines as well. And if you don’t have a voucher then just Google “Adwords Vouchers” to be inundated with offers.
Yes it's worth using, but follow a few rules to maximise the results...
What is Twitter For in Business? What should your company be doing, where and how? It sounds simple but many people don’t know...
I recently posted an article regarding the finer points of using Twitter. In the past I have written on how to get leads from Facebook and how to generate B2B sales from LinkedIn. But until now I have only posted on how to use Twitter and Facebook and not why...
At CR4L we have a variety of clients with a range of businesses. Our specialty is building social media marketing plans. And there are a few things that seem to crop up time and again and I wanted to share them with you. Hopefully so that you can get more from your social media efforts.
The main questions I get seem to be:
1. Which social media sites are for what?
2. What should I do on social media?
3. How do I get business from social media?
It's Official... Social Media Sells - facts and figures from 2013 and help getting results marketing your business
81% of people are influenced by social media when making a purchase
In a previous article (http://www.cr4l.com/1/post/2013/10/word-of-mouth-marketing-demonstrably-effective.html ) I quoted a study by WOMMA (Word of Mouth Marketing Association) which showed that 72% of people have been influenced by customer reviews and a whopping 81% are influenced by their friends and social media.
According to a Nielson study carried out in September 2013 84% of people most trust “recommendations from people I know” when purchasing.
If you are not convinced that your business should have a social media presence then what else can I say? Well a lot actually...
Why Video On My Website?
Q: What is so great about video? Why should I bother putting a video on my website?
A: Because you are more than twice as likely to be found and get to the front page of searches with video on your website.
Q: I don’t get it; I never had video so why should I have one now?
A: YouTube gets 4 billion hits a day – it’s the second biggest search engine in the UK and one of the biggest in the world. If your business is not there you will miss out on quality traffic and potential clients.
...Ok, enough of the Q&A. There is a very strong case for video but at the same time a lot of people don’t see why they should bother or they think that this does not apply to them. The statistics say something different. In fact having just one video on your website can have a massive impact.
Many businesses do not think that video is relevant to them. But it is relevant to anyone who has a website that they would like their target audience to visit. You may not know what to make a video of or how but it is not that hard.
"If you fail to plan, you are planning to fail."
If you want to succeed and build your business in 2014 you will need a solid and comprehensive marketing plan.
As you will see below most marketers are focusing their attention and budgets on inbound marketing and digital media as a whole.
SMEs have found that they get a much higher ROI from inbound marketing and email marketing than any other medium. Results are also more consistent and increase over time.
If you would like CR4L to build a comprehensive marketing plan for 2014 just follow the link: http://www.cr4l.com/free-marketing-analysis.html
Alternately follow the 6 steps below and achieve success with your marketing plan in 2014...
People like to buy from people. People love it when their friends recommend a product or service to them and they will be much more inclined to buy it. As sellers businesses can say all they like about their product but who is going to believe them? 8 out of ten cats preferred it... studies show... laboratory tested... etc...
We have heard it all and then some. But when a friend tells you they have just bought an iWidget and it does this and that and the other and was only £9,99 you may well take notice. You may even buy one. That is the power of personal recommendation.
81% Of People Are Influenced By Social Media When Making A Purchase
The trend is clear as more people initiate research on their mobile and then follow up with a purchase...
CR4L offer Results Marketing... Find out about paying for your marketing based on results. Click Here
Top Blog: Seth Goodin
"I don't get it" Who is teaching us to look deeper?
With nearly 4 million views this promotional video proves what a powerful medium this is...