CR4L run social media campaigns for business but what we love to do is teach companies to do it for themselves. We offer guidance and assistance, training and systems, we hold peoples hands and help them run campaigns.
But the best social media and blog content comes from the employees and stakeholders themselves. Its more authentic and relates to the audience better.
The biggest hurdle for most people is knowing what to write about. It can be had to come up with new content and ideas - especially on a daily basis.
So here we have laid out a simple system to help you add relevant and useful content daily and engage with your audience.

Social media is a powerful medium and it can work for you and it can work against you. As the saying goes “a reputation takes a lifetime to build and a moment to lose”.

Marketers harness the power of sharing using social media marketing to promote their business or product. However most seem not to have a plan of action for when things go wrong. Here we look at turning bad comments and complainants on social media into good stories and advocates...

Is Google+ important for your SEO and rankings

You may have noticed lately a lot of articles, press releases and blog posts about Google+. I have seen several blog posts saying how easy Google+ is to use and how important it is. But these just look like they were written by Google staff or affiliates so perhaps we can dismiss these.

However that is not the whole story. Just as Pinterest is more popular in the USA so Google+ has take off there first. Some say that it is not relevant for the UK and Europe. Some say that they only have as many users (500 Million) because of Gmail and YouTube conscripting their existing users.

All that said Pinterest does drive retail sales in the UK and CR4L have seen some successful campaigns that gave great ROI. So what about Google+...