All marketing campaigns need to be social
Social marketing builds relationships, promotes content and influences buyers before they are even interested in your offer. We all like to buy from people we like and trust. If friends recommend products to us we are more inclined to buy them
Social media allows companies to show their personality and engage with prospects. A company can have followers on social media sites that grow to become their advocates. Then these “fans” do the selling peer to peer.
However social media alone may not do enough especially when it comes to selling B2B. Advertising works, but today it works best when it involves an element of social media. Combine the two and your campaign will have a broader reach and more effect.
“Marketing today is difficult. There are 200 million people on the US “Do Not Call” list. Over 84% of TV viewers admit to skipping commercials. 44% of direct marketing is never opened. Roughly 99.9% of online banner sare never clicked. Buyers wait until they have completed 60 – 80% of their research before reaching out to vendors.”
Michael Brenner - Senior Director of Global Marketing at SAP
Social Media is crucial to maximising the effect of your advertising and marketing efforts.
CR4L experts will build you a social media plan and then implement it. With measurable results you will see the impact of this campaign and be able to measure the return on your investment.
Social Media Planning, Distribution and Tracking
The best way to tell your story is to let key influencers spread it for you. WeGo3 social publishing means you can publish all of your branded content and share it to Twitter, Facebook, LinkedIn, Google+ and more, via your own social media plan.
CR4L experts will take charge of your social media, create interest in your brand and drive visitors to your website.
Click here to visit the download page of this website to download a free report on using social media to promote your business.