- Everyone else is doing it.
- You can establish a personal connection with your customers.
- Twitter is an excellent—and free—marketing platform and you can judge the results almost immediately.
- A good tweet can go viral, exponentially increasing your business's visibility and drawing new followers and customers.
- You can spy on your competition.
- You can define your brand and develop brand loyalty.
Number 7 is to listen and respond in a timely fashion. Here at CR4L we have learnt to keep our eyes on twitter and react to good and bad comments as quickly as possible.
Taken From Original Article (http://www.revlocal.com/local-search-news/Social-Media/12821_Tweet-to-the-Top-6-Reasons-Your-Business-Needs-Twitter/)
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